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Case Study
A Melbourne pharmaceutical practice now runs client contact, paid conference registration, and sponsorship from one website.
Aphex Pharma Solutions is a Melbourne firm in pharmaceutical quality, CMC, and regulatory work. The managing director needed a public site that matched decades of practice, and a way for a client, an attendee, or a sponsor to act without leaving for a separate tool.
Advisory contact and the Pharmaceutical Development Conference were two motions. A quality lead asking for help, a guest buying a seat, and a company offering to sponsor each needed a different path. Those jobs had to share one centre.
Practice website
Practice contact and conference operations share this centre.
Ask the practice
Service and contact pages. A thank-you to the client, a notice to the team.
Register for PDC
Choose tickets and pay on the site. Confirmation and a receipt follow.
Sponsor PDC
Enquire on the site. The team sends an offer with a payment link.
Practice workspace
Publishes events, speakers, and agendas. Runs registrations, door check-in, and sponsorship offers.
Webifex planned the site with the managing director, then built practice contact and conference operations on the same public structure. A consultation request, a paid PDC registration, and a sponsorship enquiry now start on that site. Confirmations, receipts, and notices leave from that centre. The practice team publishes the program and runs the rest from a workspace visitors never see.
A client asking for CMC, quality, or regulatory help stays on the service and contact pages. They receive a thank-you. The team receives a notice on the same path, so the request does not disappear into a form that nobody watches.
Conference guests choose tickets and pay on the site. Confirmation and a receipt follow from that same centre. They do not leave to finish registration somewhere else.
A sponsor enquires on the site, which is a different path from buying a seat. The team sends a formal offer with a payment link. Payment and the receipt complete on the site, with reminders if an offer is still unpaid.
Staff publish events, speakers, and agendas from a signed-in workspace tied to the site. They also see registrations and attendees, check people in on the day, and send sponsorship offers. Visitors never see that workspace. They only see the site stay current.
Aphex no longer runs practice contact and the Melbourne conference as separate motions. The website is the centre of those operations: visitors stay on one site, and the team has one place to run the work.
“The website is very good. This was a very good experience of working with Webifex Labs.”
Ahsan Syed
Managing Director
Aphex Pharma Solutions
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